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Hoteliers' Biggest Opportunity in 2025
by Josiah Mackenzie
The Hospitality Daily Artificial Intelligence in Hospitality survey is your chance to get exclusive insights into how other hospitality providers are using AI to save time and succeed. Participate now to get the data.
As you may know, I’m doubling down on research with and for you here at Hospitality Daily to give you insights to act on this year. After surveying hundreds of hotel owners, operators, and brands over the past few months for the State of the Hotel Industry research project, I want to share some of the things that stood out to me with you today.
My top takeaway: 2025 will be about driving profits through better guest experiences.
Why?
Financial performance - revenue generation and profitability - ranked as the industry’s top challenge now.
When asked what excites them most, respondents overwhelmingly said, “innovating in guest experience delivery.”
Putting these two data points together, I see both the need and desire to innovate in guest experience to drive financial performance.
Listen to my thoughts on this today on the Hospitality Daily Podcast, or scroll down to keep reading more takeaways.
Discover How AI is Being Used in Hospitality Today
AI has quickly become one of the most transformative forces in our world. But what does that mean for you and your work in hospitality?
To give you the answer to that question, I’m gathering input from professionals across the hospitality industry, and would really appreciate your help on this project. In exchange for your participation, I’ll send you an exclusive summary of what I find. These insights will enable you to compare your experiences with others in hospitality and uncover practical ways to use AI in your work and business in 2025.
FEATURE STORY
Guest Experience Innovation: Hospitality’s Path to Profitability in 2025
As mentioned above, I've been analyzing data from our comprehensive survey about what's happening in the hotel industry today. The survey included input from people across the ecosystem - those on the front lines of providing hospitality, people managing individual hotels, hotel management companies, ownership groups and investment companies, hotel brands, asset managers, and technology providers.
A few key things stood out…