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Think Like a Chief Commercial Officer To Succeed in Hospitality Today

with Kristie Goshow, Chief Commercial Officer at KSL Resorts

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One of the biggest trends in hospitality over the past decade has been the rise of the Chief Commercial Officer - someone who views the business holistically and thinks about how to combine sales, marketing, and revenue to innovate, make money, and delight guests.

In celebration of the Commercial Strategy Conference taking place this week, I’m sharing a conversation I had in January with someone who best exemplifies this type of thinking: Kristie Goshow, Chief Commercial Officer at KSL Resorts. Kristie is also an HSMAI board member and today shares some of the ways a holistic view of hospitality benefits everyone. Read on to learn how.

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